After years of dealing with the bureaucratic red tape of government work, April decided to leave her career behind and start a small business of her own. She and her husband Aaron went all-in on a crazy idea that popped into April’s head… The Princess and The Popper, a gourmet popcorn company. Together they did popcorn for farmers’ markets, downtown events, and private parties, the popcorn was delicious and business was popping! But their dreams were crushed when they planned to open up a brick and mortar storefront and start popping full-time. You see, after three opportunities were denied for renting out a space, they had to resort to pop-up shops (pun intended) and rely exclusively on other business owners to invite them to collaborative shopping events. From these tough experiences, April realized that there was an even greater need for a business that connected mobile vendors without storefronts to local venue owners that had spare room for pop-up shops; these events, along with some other bad vendor experiences, inspired the creation of fayVen.